Youthful mother, 54, looks so young her son, 22, often gets mistaken for her boyfriend

54-year-old mother-of-one Pamela Jay could pass for a woman more than half her age – which has led to strangers assuming her and her 22-year-old son are a couple.

She has bright, clear skin, luscious locks and a figure women half her age would kill for – and she claims her secret is as simple as a jar of coconut oil.

Pamela, from Yorkshire, also has a strict beauty routine and a host of lotions, potions and vitamins that help maintain her youthful glow.

She wakes up at six o’clock every morning to a black coffee mixed with a spoonful of coconut oil, before showering, cleansing and moisturising her face with top-of-the-range products and preparing a healthy breakfast of organic eggs and gluten free toast.

Some evenings it can take Pamela an hour to get ready for bed – with a routine that involves body brushing, showering, exfoliating and moisturising with coconut oil.

Pamela, who works as a civil servant, said: “People often think I’m lying when they find out my age – sometimes people are so stunned I almost have to get out my ID to prove it to them.

“Sometimes even I look in the mirror and can’t believe I’m 54!

“I’m not sure I look like I’m in my 20s – although people do say that to me – but I feel like I could pass for mid to late 30s, and that’s how I feel energy-wise.