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Study uncovers why women take sexy selfies

Women take sexy selfies to compete with other women and climb the social ladder in economically unequal environments, new research from an Australian university has found.

A study, published Monday in the Proceedings of the National Academy of Sciences (PNAS) journal, found women took sexy selfies in environments with greater economic inequality, rather than where they might be oppressed because of their gender.

The researchers analysed more than 68,000 sexualized self-portrait photographs, or “selfies,” posted on social media platforms Instagram and Twitter across 113 countries.

They also looked at where in the world the most selfies were taken.

The researchers found the association between sexy-selfie prevalence and income inequality was directly related, with greater sexualisation in environments where incomes are unequal and people are preoccupied with relative social standing.

“We found no association with gender oppression,” the study said.

“It’s all about how women are competing and why they’re competing,” said the study’s lead author, Khandis Blake from University of New South Wales.

She said women are “more likely to invest time and effort into posting sexy selfies online in places where economic inequality is rising, and not in places where men hold more societal power and gender inequality is rife.”

“Selfie” was the Oxford Dictionaries’ word of the year in 2013.

In recent years, especially since the advent of smartphones and social media platforms, the images have become a ubiquitous symbol of the perceived self-obsessiveness of the younger generation.

 

– Daily Trust

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About Don Saint

PR Guru / Author / Promoter / Controversial Writer / Hip Hop Artiste / Actor / Human Rights Activist. The First Nigerian Hip Hop Artiste to obtain a Masters Degree (M.A) in Arts ( Religion & Human Relations). The author of one of the most controversial books in Nigeria; "Emancipation from Masturbation". With over 12 Movies and 3 Musical albums since 2003. Former Events Manager at Silverbird’s Rhythm Fm Awka Station till 2010. For more info. Call : 08033239298, 08056381068.

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